About Us

HOW IT STARTED?

We wanted a simple, convenient way to take daily creatine—no messy scoops, no tubs, and no need to chew or swallow large tablets. Just pure creatine in single-serving sachets that mix instantly and fit any lifestyle. That’s what led to STRVLUE meaning STRENGTH & VALUE.

In January 2024, the process began with extensive research and product development. Finding the right flavour, solubility, and manufacturing process took months of testing and collaboration with industry experts. Selecting the right manufacturer was crucial. After careful evaluation, we partnered with a HACCP-certified facility (Hazard Analysis and Critical Control Points—a system that ensures food safety and quality at every stage of production).

What started as an idea became a professionally developed product, built on research, precision, and commitment to quality.

ARTWORKING & MAKING IT REAL

After finalising the formula, the focus shifted to design and branding—but there was no fancy studio or big design team. It all started with an A4 sheet of paper, some rough sketches, and a vision. From those early doodles, the first 3D design concepts took shape, tweaking every detail to ensure the packaging wasn’t just practical but also visually appealing.

Once the artwork was perfected (after plenty of trial and error), it finally moved into production, turning that scrappy A4 paper idea into a real, physical product.

THE FIRST SHIPMENT & HANDS-ON FROM DAY ONE

From an idea to reality—the first pallet finally arrived. After months of development, testing, and fine-tuning, it was time to move the product into storage. No big team, no warehouse crew—just a pallet truck and a vision. Super exciting.

Unpacking the first batch, checking every detail, and sealing the boxes—everything done firsthand. From the first sketch on an A4 sheet to holding the final product, every step has been hands-on.

THE JOURNEY CONTINUES

Bringing this idea to life was a challenge, but seeing it become a reality made every step worth it. From the first sketches to the final product, it’s been a hands-on process driven by one simple goal: making creatine easier and more convenient. We hope you enjoy the product as much as we do and look forward to continuing to serve you.